richmond neighborhood

Richmond neighborhood preparing for Bassett Furniture television commercial.

Wescott at Grey Oaks is a luxurious Richmond neighborhood designed to accommodate even the most discriminating taste. Every now and again, Boone Homes is selected by national firms to host a television spot to advertise a product or service. Once the location scout has secured the perfect spot for the shoot, preparations begin. As you can see from the photo, the preparations for the commercial shoot are beginning today. The first step is to safely prepare the home’s floors and walls by installing protective material. This protective material will allow the stage crew, the film crew and the actors to freely flow through the home. Every area of the home not being used for the actual commercial will be used to house equipment, furniture, decorations and so much more that will enhance the production of this national commercial. This national television commercial will air throughout the country some time in summer of 2012.

Stage two of this commercial will be when the furniture begins to arrive for the set. Family room furniture, dining room furniture, bedroom furniture along with blinds, decorations and so much more will begin to fill the home and be placed with coordinated effort. All this will be happening while actors are rehearsing their lines, measuring their steps and practicing their facial expressions.

Stage three will be when the production act comes together for the big day.  More highlights yet to come. The television production, happening this week, is being shot by the Park Group for Bassett Furniture. The television commercial will be produced in one of our new luxury estate inventory homes, the Oxbridge, located in Westcott at Grey Oaks. For a personalized tour our luxury estate homes located on the prime Richmond real estate at Westcott at Grey Oaks, please call Ella at 804.708.5127.

For more information about Boone Homes, visit the website.